Case Study: Search and Usability

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al'Thor
April 20, 2009

Disclaimer: KidzClix is a client of Oh No SEO

KidzClix is an online magazine for kids between the ages of 7-14. The purpose of the site is two fold: to create an online educational experience that is entertaining, and a safe space for children to interact online without fear of online predators.

kidzclix

KidzClix

The site presents a number of usability challenges. It is a site designed to be for children, yet informative to parents. How do you create an experience where children know enough to tell their parents about it?  Yet,  compelling enough for them that they want to experience more. You create fun and entertaining educational games that draw the attention of the child. Keep it fresh and simple. The constant attention will bring it to the parents radar, they will review the safety requirements and testimonials and learn of a highly credible experience for their children.

We all know there aren’t that many high quality spaces for our children online. This is a much needed step in the right direction.

We’ll share with you more about this new client as we help develop its’ online strategies and improve the quality of the experience.

Server Redirects and When you should use them

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al'Thor
September 28, 2008

This has been an issue raised time and again by many of our clients. We have an old URL that needs to be redirected, or we don’t know how to keep track of all our 404 pages.  For our reference, below is a list of the most common server response codes. (more…)

Consumer Rights, SEO, and Gaming…Worlds Collide

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al'Thor
September 10, 2008

For those who are not following different trends in the online world, this maybe a shocker.  There are honorable people and companies that are looking out for all our online futures.

One of the constant worries and arguments that take place in our industry is the prevasiveness of scams.  Those promising guarantees you will rank on page one, etc.  Gaming has been going through a similar but different problem and we’re publishing a proposed gamer’s rights that I think can serve as a guide for our own problems. (more…)

Future Internets: The Unity & Distributed Content - Part 2

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al'Thor
August 29, 2008

The internet now falls under what is called “media” by industries. A term that many in the early days of the internet opposed, fearing that it would suffer the same fate as TV and radio. Nonetheless, it is still “new” media, since traditional media outlets such as TimeWarner and the big three broadcast companies owned by GE, Westinghouse Broadcasting, and Disney are still grappling with how to move their traditional advertising model online. Over the past decade, we’ve seen many of these companies buying “internet” and .com companies, such as the AOL and GE deal, to inject know-how and reach into their existing organizations. (more…)

Future Internets and Other Possibilities in Search - Part 1

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al'Thor
August 23, 2008

We’ve all found it difficult to predict where the internet will be in a few months let alone in a few years. Rather, let’s focus on where we’ve been and see if we can extract some general themes and behaviors that have shaped the internet today.

First, we all remember this…

Original Google Beta

Original Google Beta

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On Inspired Design & Raising Awareness

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al'Thor
August 16, 2008

Finally! Our first post on our new blog.

We advocate transparency and beautiful design. Hopefully by now you’ve had a chance to look around and enjoyed your experience. It is fitting that for our first post we highlight the design and great work that went into making this website come to life. We started our search at all the typical and expected haunts to find a good designer. We looked at open source web design and bestwebgallery.com. (more…)